Sales management
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ISBN
9789001807986
Bindwijze
Hardcover
Taal
Engels
Auteur
Uitgeverij
Noordhoff Uitgevers
Jaar van uitgifte
2013
Aantal pagina's
494
Waar gaat het over?
This international textbook focuses on the strategic and operational aspects of sales management. With new material on coaching and motivating sales teams, sales skills and leadership are developed in this unique product.
This international textbook focuses on the strategic and operational aspects of sales management. With new material on coaching and motivating sales teams, sales skills and leadership are developed in this unique product. Sales Management teaches students how to gradually draw up a comprehensive sales plan: a process of analysing, learning, asking, brainstorming, writing, removing and reformulating. This comprehensive text provides core reading for students of sales and sales management globally.
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